about me

MADRID, 1995. A young Political Science student with a passion for journalism lands the opportunity of a lifetime: an internship at the Spanish office of the world’s most prestigious publishing group.

After a month learning the basics in the newsroom of VOGUE—where the color photocopier became his closest ally—he found a place in the small Art Department of the newly launched GQ, where there was only one Mac, plenty of work, and an abundance of good vibes.

Like in the script of an American movie, three months later the internship turned into a part-time contract. Half a year later, into a full-time position… and just 18 months on, that apprentice was already Head of Design at barely 22 years old.

My career was forged at the epicenter of luxury and communication, where photo shoots cost millions and texts bore the signatures of Pulitzer Prize winners. That’s where I learned that design is not just about aesthetics, but also narrative, strategy and emotion. A perfect balance between image and word.

That’s how it all began.

Since then, my path has revolved around editorial, digital and corporate design, developing all kinds of projects for major brands, media outlets and startups.

I like to think there’s a common thread running through all my work: an elegant, advertising-inspired style (something like Cary Grant in North by Northwest), with that lifestyle touch that sets great brands apart from the rest.

But if you’re reading these lines, there’s no one better than you to judge it.

Today I design at the intersection of strategy, aesthetics and technology, creating products and experiences where beauty and functionality find their perfect balance.,

Let´s Make Beautiful Things Together!